About
She's the man.
Powerful, strong and unapologetic.
She wears what she wants, how she wants, wherever she wants. Her clothes defy trends and reference menswear at all times. Sometimes she just wants a new version of her grandfather's shirting.
RHOYE is an Australian brand house on the Central Coast of New South Wales. Sleek, modern, with history in the seams. Lux leisurewear for now. Refined cool — not too cool. Her clothes serve her.
Bohemian Traders, SUMMERY Copenhagen and Stitch & Hide. Three labels, built to last a lifetime.
Founder & Creative Director
Emily Berlach
Impossible to domesticate.
Emily founded Bohemian Traders and now leads the creative direction of RHOYE, bringing her eye and independent spirit to Bohemian Traders, Stitch & Hide and SUMMERY Copenhagen.
David looks after the commercial side. Emily makes sure there's something worth looking at.